Mark Embling

Having seen a fair few people using their own custom domain for posting links on Twitter and so on (Rob Hawkes with rawk.es, Scott Hanselman with hnsl.mn and various others including tech blogs and news companies with short and sweet names), I thought it was time I grabbed one of my own. I have set it up with bit.ly Pro and thought it might be useful to share my thoughts and experiences.

Whilst browsing the web, I came across an article on URL Canonicalisation by Matt Cutts which talks about the fact you should standardise on one "main" domain name for your site and ensure any others redirects to it using a 301 permanent redirect.